Best of the Web: 22 shades of great advice
There’s more content than usual in this installment of the best of the web. I’ve been doing a lot of traveling the last few weeks and neglected my curation duties, so I had some catching up to do.
Sit back, relax, scan the 22 articles below and find the nuggets of wisdom that you can put to use right now.
Digital nomad, freelancer life and business
Juanita Pienaar talks to four experienced women digital nomads and discovers what inspires them, causes them headaches, and a lot more. I really like how she’s picked women from very different backgrounds.
Indonesia is on the must-visit list of many digital nomads and if you’re included in that group, you’ll appreciate Pete R.’s backpacking guide to Komodo Islands.
Denise, the Digital Nomad Soul, covers essential safety measures for digital nomads and their gear – an important, but seldom discussed topic.
Here’s another extremely practical article for you, this one by Fulltime Nomad co-founder, Johnny H: How to Calculate Your Cost of Living as a Digital Nomad.
And while we’re talking travel, for Americans considering relocating to London, Chelsea (The Portable Wife) offers some nitty-gritty details you know before packing up everything.
In this podcast episode, Marina Barayeva talks to Anna Rova and goes into detail on how to become a digital nomad and manage your business remotely.
As a long-time freelance writer, I always check out articles that offer ways to make money writing. I have to admit that I really haven’t given much thought to number four on Shruti Gupta’s list of 5 Simple Ways To Earn Your First $1000 From Writing.
Is your freelance cash flow a feast or famine situation? If so, Shakir Akorede offers some sage advice.
Marketing and sales
File this one in the “When life gives you lemons, make lemonade” category: In her MarketingLand piece, Megan Krause tells us how to turn negative reviews into marketing wins.
Are you falling into the “ego marketing” trap? If so, it’s not a good thing. Check out Tucker Ferwerda’s “three signs” to see if you’re making this mistake.
It’s the age-old question: Why isn’t your site showing up on Google? Mark Walker-Ford gives us nine reasons this might be happening.
Writing for SocialMediaToday, Tabitha Jean Naylor explains six goal-setting strategies that will “fast track” marketing success.
Larry Kim details seven reasons you should consider Facebook messenger chatbots in your marketing strategy. Continuing with the lucky number seven, Marc Amigone lists seven types of sales and marketing videos you need to create.
Frankly, it’s been a long time since I’ve seen a good article on data and marketing – it was such a huge topic for a period of time. Mark Nardone contributes valuable insights in his 3 Reasons Marketing Data is the DNA of Engagement.
Every sales professional should stick Marisa Sanfilippo’s What’s Really Working in Sales Today article on their refrigerator door or cubicle wall. Some fundamentally good stuff here.
Personal confession: SEO is a topic I love to hate. I think Ryan Erskine understands me and the insights help in his essay on the “vicious circle of SEO.”
If you’re not using Pinterest, Syed Balkhi will catch you up on four of the most important strategies to use to boost your visual social media marketing.
Entrepreneurship
I’m pretty much an introvert, so Dustin White’s advice is tough for me, but I can see how it’s a great idea. He suggests you share your startup experiences with the world on a regular basis, and he offers some creative ways to do it. Margo Aaron delivers a related message in her Inc. article that taps three top entrepreneurs on how to get past your barriers to self-promotion.
Don’t have the energy, talent, time, money, or whatever to start a company from the ground up? (Me neither.) That’s why I appreciate Rahul Varshneya’s 6 Ways to Become an Entrepreneur Without Starting From Scratch. Nick Tubis gives us some complementary ideas in his article detailing a three-step marketing approach for launching a growing a business without capital.
The family dynamics when one member is a driven entrepreneur can go south. Kathy Caprino discusses how to handle a family’s resistance to growing entrepreneurial success.
