Press Release Archives

Here’s a question that may often cross a professional’s mind: Why do people become freelancers? Whether you’re considering being your own boss or you already are, self-employment numbers are on the rise. But why are people choosing freelance over full-time employment? The primary motivating factor is control. FreshBooks recently published

Think Like a Business Owner, Not an Employee

Are you planning to have a taste of self-employment? Make sure you leave your employee mindset behind and think like a business owner or it will spoil all the fun. Many employees around the world dream of making the leap from traditional 9-5 to entrepreneurship or freelancing work—of walking into

How Freelancers Can Get the Most Out of Net Terms

One of the trickiest parts about being a freelancer is getting used to being paid at unpredictable intervals. If you’re just starting out, it’s only a matter of time before you realize that there’s not much rhyme or reason to when the companies you work with decide to cut you

Your Get-it-Done Guide to Content Creation Outsourcing

Outsourcing content creation is a great option for marketers who don’t have enough time, experience, or in-house talent to execute all their ideas. Use these tips to find, vet, and onboard the best writing partners for your content. Continue reading → The post Your Get-it-Done Guide to Content Creation Outsourcing

5 More Exercises to Make Your Writing Powerful

It’s time to get back to the writing gym. Don’t worry if you haven’t worked out in a while, now is a great time to start. Check out these five exercises (before-and-after looks, tips, and even a couple videos to help shape your work). Continue reading → The post 5

Get Rid of These 25 Phrases and Words From Your Content

Cutting filler words bloating your online writing sharpens your point. It’s how you ratchet up your words’ value for readers. Clearer content is easier to understand. Here’s a list of common culprits you should get rid of. Continue reading → The post Get Rid of These 25 Phrases and Words

How to Create Content in a World With Bots

Don’t stick your head in the sand about robo-writing. Marketers are using AI-powered tools to produce practical, well-constructed, high-performing content. Let’s explore the full range of applications and some important caveats. Continue reading → The post How to Create Content in a World With Bots appeared first on Content Marketing

57+ Tools, Tips, and Examples to Make Your Writing Better

To help you tackle the many challenges you face as a writer, we offer dozens and dozens of tips, tools, and examples. They’ll help you write content that stays on mission, wins readers over, and more. Continue reading → The post 57+ Tools, Tips, and Examples to Make Your Writing

The Easy A-to-Z Guide to Writing Great Headlines [Infographic]

If you like to scan content to pick up some helpful tips, this article and infographic are for you. Make your way through the alphabet for 26 nuggets to improve your headline-writing chops. Continue reading → The post The Easy A-to-Z Guide to Writing Great Headlines [Infographic] appeared first on

How to Write Headlines That Get Your Brand What It Wants [Checklist]

Counting headlines is an antiquated skill. But the sentiment should live on: Writing a headline that best fits its environment is what makes it great. Follow this checklist for headlines that work for your audience and your brand. Continue reading → The post How to Write Headlines That Get Your