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Throw gasoline on the fire: How to create hot content

I’m the gatekeeper (editor) for a business website that gets quite a few visitors, so the job of sorting through guest blog submissions falls to me. Every so often a wannabe guest blogger writes on the topic of how to create viral content, and it’s not that they don’t occasionally include some good ideas, it’s ..
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Need Blog Ideas? Steal Them!

Someone said to be quite wise once wrote, “There is nothing new under the sun.” Those of us who search for blog ideas can (painfully) relate to that. Are you running out of ideas for your blog? Wondering what the hell you’re going to post tomorrow? Hey, it comes with the territory, so just do ..
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Why Your Email Open Rate Tanked and How to Fix It

The email open rate story I’m about to tell is true. I’d like to say that the names have been changed to protect the innocent, but since this is a situation where it’s hard to tell the innocent from the guilty, I can’t make that claim. Ultimately, you must decide which is the guilty party. ..
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Why your blog on compelling content sucks and how to fix it

While I was minding my own business and innocently curating content for a client today, I came across two online articles that stressed the importance of writing “seductive” headlines and I probably saw even more articles that counseled bloggers to write “compelling” content. Really? What’s the alternative – headlines that turn off readers and content ..
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The Five Biggest Blogging Mistakes

Why is your blog not attracting the interest that you feel it should? Chances are that you’re making mistakes, and there are a lot huge ones that you can make, not even including bad grammar. Let’s start with the five biggest blogging mistakes you can make at the start of your articles, and then we’ll end ..
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Guest Posting Tips: Effortless Ways To Be Unsuccessful

I’m the editor in charge of guest posting for a site that gets quite a lot of traffic. Also, every week we select one guest post to feature in a newsletter that gets distributed to several thousand people. I respond to everyone who inquires and we publish a lot of the submissions. When I don’t ..
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5 Tips and 2 Insights: How to Achieve Freelancing Success and Stay Somewhat Sane

Okay, so you’re a freelance writer (or designer, or coder, or whatever), and you do a lot of work for a lot of people who simply don’t have the skills you have. And you probably often think that if only you didn’t have to deal with clients, your job would be just about perfect. Here’s ..
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How to Avoid Blog Writing Grammer Error’s and Misspellings!

Did you catch all of the mistakes in the headline of this article? If you did, congratulations – you’re a grammar and spelling expert! If you didn’t get them, then you need to take a refresher course before you start writing for publication. See, here’s the thing – people say, “Oh, well, everyone makes mistakes…” but no, not ..
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How to get more blog comments without begging…very much

It’s a common complaint: “I’ve been blogging forever, but no one is commenting.” So, what can you do to get more comments on your blog? Asking alone won’t get comments. The willingness to “speak up” requires a level of caring or level of emotional involvement that runs fairly deep. These eight strategies will help. Decide Who Represents ..
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Effective Sales Writing – Is the Hard Sell Dead?

Are you trying to make sales online? Are you wondering if you should go with the “hard sell” or the “soft sell?” You know the difference. Hard sell is “in your face, buy now.” Soft sell is “Let me understand your problem and see if what I sell solves it.” Often, a hard sell comes ..
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